Back
Responsive image

Copywriting | Training Course

Master the craft of creating engaging copy for various marketing platforms.
Learn tips and tricks to come up with fresh ideas that will get your writing noticed.

WRITING EXPERTS | PROFESSIONAL TRAINING | SMALL CLASS SIZES | LONDON & LIVE ONLINE

  Course Dates Venue   Price  
London Bridge £379 + VAT save £120
Online £349 + VAT save £150
London Bridge £399 + VAT save £100
London Bridge £429 + VAT save £70
Online £499 + VAT
London Bridge £499 + VAT
Online £499 + VAT
London Bridge £499 + VAT

Copywriting | Training Course

Course Takeaways
Course Info

Course Offering

Course Takeaways
Takeaways

What will I learn?

  • The art of persuasive writing
  • Enhance writing speed and quality
  • Generating compelling ideas
  • Develop a multi-channel strategy
  • Proofreading and editing techniques
  • Free digital course assets
  • Free post-course helpdesk support
Course Takeaways
Learner Reviews

How good is the course?

  • Average Score 4.9 out of 5
  • Delicious lunch provided
  • Certificate of Achievement
  • 205 reviews

Day One

Introduction:

• Different types of Copywriting: informative, inspirational and selling

• Become persuasive in your writing

• Tips to write faster and better

The Process:

• Brainstorming: how to get great ideas and turn them into copy

• Writing for different platforms: social media, websites, cornerstone content, blogs, emails

• Building an integrated multi-channel writing strategy

• Developing and working to a brief

• Defining your target audience

• Developing your tone of voice

Day Two

The Process:

• Telling different kinds of story

• Short punchy copy

• Long copy

• Ways to keep your copy fresh and engaging

• How to write great titles

• SEO tips to improve your online writing

Proofreading and Editing:

• Does copy fit the brief?

• Is it pitched correctly for the target audience?

• Is it enjoyable and interesting to read?

• Is it written to the brand's style and tone of voice?

• Does it meet SEO requirements?

• Read thoroughly and accurately

• Spotting common mistakes in danger areas: headlines, contact details, prices, links and more.

You Might Like These Too

Copywriting For SEO

from £279 + VAT

1 day course
Optimise your copy for search engines without compromising readability.

Learn valuable techniques to ensure your content is easy to find online.

  • The SEO copywriting process
    Importance of keyword research
    The anatomy of SEO copy
    Seamlessly incorporate keywords
    Essential SEO do's and don'ts

Good Grammar and Punctuation

from £279 + VAT

1 day course
This course is ideal for anyone who feels their written work sometimes lets them down.

Master the correct use of English grammar and accurate punctuation.

  • Mastering sentence construction
    Understanding punctuation rules
    Crafting sentences and paragraphs
    Using different tenses
    Nailing apostrophes and plurals

Blogging          

from £249 + VAT

1 day course
If you want to start a successful blog, this is the course for you.

Build and create a compelling blog that really connects with your audience.

  • Essential ingredients of a blog
    Attracting and engaging new readers
    Defining goals and target audience
    SEO techniques for effective blogging
    Crafting engaging, evergreen blog content


"Knowledgeable teacher."
Older People's Commissioner For Wales
22nd April - Copywriting

Latest Reviews



"There was so many examples and tips and these are in all the presentation so I'll always have them to refer to. The exercises really got my brain working and it was so inspiring to hear other people's ideas - our group was very diverse, which only made it more enjoyable! Thank you for a great course."
BBC
  • 15th April


"The courses are great and Rosie is a really great and personable teacher. Great practical tips and things to use across many career streams. Thanks"
BBC
  • 15th April


"Every aspect of the course was brilliant, from the premises to the course structure, to the teaching standard."
Freelance
  • 15th April