Copywriting Course : Class & Live Online

Copywriting | Training Course

Course Info

Course Offering

Two Day Course
10:00 - 16:30
Classroom at London Bridge
Live Online
Expert Tuition

Takeaways

What will I learn?

Work to a brief
Write for different platforms
Identify audience and tone of voice
Keep copy fresh and engaging
Proofreading and editing
Free digital course assets
Free post-course helpdesk support

Learner Reviews

How good is the course?

Average Score 4.7 out of 5
Delicious lunch provided
Certificate of Achievement
15 reviews

Day One

Introduction:
• Different types of Copywriting: informative, inspirational and selling
• Become persuasive in your writing
• Tips to write faster and better

The Process:
• Brainstorming: how to get great ideas and turn them into copy
• Writing for different platforms: social media, websites, cornerstone content, blogs, emails
• Building an integrated multi-channel writing strategy
• Developing and working to a brief
• Defining your target audience
• Developing your tone of voice

Day Two

The Process:
• Telling different kinds of story
• Short punchy copy
• Long copy
• Ways to keep your copy fresh and engaging
• How to write great titles
• SEO tips to improve your online writing

Proofreading and Editing:
• Does copy fit the brief?
• Is it pitched correctly for the target audience?
• Is it enjoyable and interesting to read?
• Is it written to the brand's style and tone of voice?
• Does it meet SEO requirements?
• Read thoroughly and accurately
• Spotting common mistakes in danger areas: headlines, contact details, prices, links and more.

Course Dates	Venue	Price
	London Bridge	£349 + VAT save £100
	Online	£379 + VAT save £70
	London Bridge	£399 + VAT save £50
	Online	£449 + VAT
	London Bridge	£449 + VAT
	Online	£449 + VAT
	London Bridge	£449 + VAT
	Online	£449 + VAT

SEO Copywriting

from £249 + VAT

1 day course

Create brilliant, well-crafted copy that engages readers and search engines alike.

The perfect course for content creators who need to write SEO-friendly copy.

SEO best practices

Use keywords effectively

Structuring SEO copy

Writing for your audience

Practical exercises

Good Grammar and Punctuation

from £249 + VAT

1 day course

This course is ideal for anyone who feels their written work sometimes lets them down.

Master the correct use of English grammar and accurate punctuation.

Structure sentences correctly

The rules of grammar

Using different tenses

Apostrophes and plurals

Avoid punctuation mistakes

Blogging

from £249 + VAT

1 day course

If you want to start a successful blog, this is the course for you.

Build and create a compelling blog that really connects with your audience.

What makes a successful blog

Create unique content

Add images, audio and videos

Make your blog rank high on Google

Attract new readers

What Do Our Learners Think About Our Courses?

Premiere Intro

Learner Stories

Tom's Course

Tom works in Internal Communications for an NHS service provider. Listen to his experience about attending our online Adobe Premiere Intro course.

Social Media Marketing Intro

Learner Stories

Meija's Course

Meija works for the MOD, in marketing and communications and here tells us about attending her online Social Media Marketing course with Alice.

Social Media Marketing Intro

Learner Stories

Katie's Course

Katie works for the Ministry of Defence as a Digital Content Editor and here tells us about attending her online Social Media Marketing course with Kirsty.