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Blogging | Training Course

If you want to start a successful blog, this is the course for you.
Build and create a compelling blog that really connects with your audience.


  Course Dates Venue   Price  
London Bridge £329 + VAT save £70
Online £299 + VAT save £100
London Bridge £399 + VAT
Online £399 + VAT
London Bridge £399 + VAT
Online £399 + VAT

Blogging | Training Course

Course Takeaways
Course Info

Course Offering

Course Takeaways

What will I learn?

  • Essential ingredients of a blog
  • Attracting and engaging new readers
  • Defining goals and target audience
  • SEO techniques for effective blogging
  • Crafting engaging, evergreen blog content
  • Free digital course assets
  • Free post-course helpdesk support
Course Takeaways
Learner Reviews

How good is the course?

  • Average Score 4.9 out of 5
  • Delicious lunch provided
  • Certificate of Achievement
  • 91 reviews


• Why you should blog/ why blogging is good for business

• Blogs as a marketing and sales tool

The role of blogs in digital marketing

• Ingredients for a good blog

• Using blogs to build a profile and thought leadership

• Attracting new visitors and readers

Defining your company's blogging goals

• Defining your audience?

• What will they want to read about?

• What do you want them to think, feel or do having read your blog?

• Developing a strategy for your content

• Building a content calendar

SEO Basics

• How readers read online

• Choosing keywords for readers and search engines

• Writing for readers not robots

• Incorporating keywords and links in your writing

Writing your blog

• What bloggers can learn from journalists

• Evergreen content

Questions and answers

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"The day went very smoothly and I found it very informative, Piers was a great teacher!"
26th April - Blogging

Latest Reviews

"Very good at explaining everything and helping link things back to our company"
Caravan Tech
  • 27th March

"This was a really helpful course and was nice that it was 1 on 1 as we got some relevant and helpful information to our business."
Caravan Tech
  • 27th March

"Nathan was a great teacher, I learnt so much, such a great session. 10/10 would recommend."
Queen Mary University Of London
  • 15th January