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Blogging | Training Course

If you want to start a successful blog, this is the course for you.
Build and create a compelling blog that really connects with your audience.

MARKETING EXPERTS | SMALL COURSE SIZES | PROFESSIONAL TRAINING | LONDON & LIVE ONLINE

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Private Training

Private Training

Book Now From £599 + VAT

Need a training session for just you, or perhaps your whole team?

Book a course with an expert trainer at a time and location that suits you. Courses available online, at your offices, or at our London training centre.

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Tailored Training

Tailored Training

Book Now From £899 + VAT

Need something a little different from our standard course outline?

We can focus any of our courses on you or your team's needs. Find out how we can help you meet your goals with a tailored course.

Blogging | Training Course

Course Takeaways
Course Info

Course Offering

Course Takeaways
Takeaways

What will I learn?

  • Essential ingredients of a blog
  • Attracting and engaging new readers
  • Defining goals and target audience
  • SEO techniques for effective blogging
  • Crafting engaging, evergreen blog content
  • Free digital course assets
  • Free post-course helpdesk support
Course Takeaways
Learner Reviews

How good is the course?

  • Average Score 4.9 out of 5
  • Delicious lunch provided
  • Certificate of Achievement
  • 91 reviews

Introduction

• Why you should blog/ why blogging is good for business

• Blogs as a marketing and sales tool

The role of blogs in digital marketing

• Ingredients for a good blog

• Using blogs to build a profile and thought leadership

• Attracting new visitors and readers

Defining your company's blogging goals

• Defining your audience?

• What will they want to read about?

• What do you want them to think, feel or do having read your blog?

• Developing a strategy for your content

• Building a content calendar

SEO Basics

• How readers read online

• Choosing keywords for readers and search engines

• Writing for readers not robots

• Incorporating keywords and links in your writing

Writing your blog

• What bloggers can learn from journalists

• Evergreen content

Questions and answers

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"The day went very smoothly and I found it very informative, Piers was a great teacher!"
Adam,Rouillly
26th April - Blogging

Latest Reviews



"Very good at explaining everything and helping link things back to our company"
Caravan Tech
  • 27th March


"This was a really helpful course and was nice that it was 1 on 1 as we got some relevant and helpful information to our business."
Caravan Tech
  • 27th March


"Nathan was a great teacher, I learnt so much, such a great session. 10/10 would recommend."
Queen Mary University Of London
  • 15th January