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SEO Intro | Training Course

Learn to improve how your website ranks with major search engines such as Google.
Get taught practical, proven tips and techniques from SEO experts.

MARKETING SPECIALISTS | SEO TRAINING | SMALL COURSE SIZES | LONDON & LIVE ONLINE

  Course Dates Venue   Price  
Online £279 + VAT save £120
London Bridge £299 + VAT save £100
Online £299 + VAT save £100
London Bridge £399 + VAT
Online £399 + VAT

SEO Intro | Training Course

Course Takeaways
Course Info

Course Offering

Course Takeaways
Takeaways

What will I learn?

  • Setting your SEO goals
  • Measuring website performance
  • Optimising page structure and landing pages
  • Effective keyword research for SEO
  • Creating a linking strategy
  • Free digital course assets
  • Free post-course helpdesk support
Course Takeaways
Learner Reviews

How good is the course?

  • Average Score 4.9 out of 5
  • Delicious lunch provided
  • Certificate of Achievement
  • 342 reviews

Introduction

• What is SEO

• How do you rate your website SEO?

• How SEO has changed


Getting Started with SEO

• What makes a good website?

• Indicators of good performance.

• Setting goals for your pages.

• Organic search vs SEM


Search Engine Friendly Pages

• Pages for navigation vs pages for search

• Key elements of a searchable page

• Cornerstone content

• What is a landing page and why is it important?

Keywords

• What is a keyword

• Creating keyword groups

• Long tail keywords

• Keyword tools

• Creating a keyword cloud


Content and Structure

• Using keywords to create searchable content

• Keywords in H1, H2, Alt tags

• Effective page layout

• The importance of relevance in search

• Effective use of internal and external links


Managing and Marketing your website

• Google Analytics

• Mobile friendly and fast

• Using Social Media

• Why Blogging matters


Questions and answers

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"A better understanding of seo and how to navigate it"
London Sports Orthopaedics
29th May - SEO : Introduction

Latest Reviews



"Environment was great - felt a good mix of learning and discussing"
Country & Stable
  • 29th May


"This was a fantastic introduction to SEO, especially for someone who had very limited knowledge to start with. Deva was very approachable, knowledgeable and created a comfortable environment where I felt happy to ask any questions, no matter how simple."
King's College London
  • 29th May


"Deva was great, only good things to say. The lunch was nice too."
Penguin Random House
  • 29th May