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SEO Intro | Training Course

Learn to improve how your website ranks with major search engines such as Google.
Get taught practical, proven tips and techniques from SEO experts.

MARKETING SPECIALISTS | SEO TRAINING | SMALL COURSE SIZES | ONLINE COURSE AVAILABLE

  Course Dates Venue   Price  
Online £249 + VAT save £100
London Bridge £279 + VAT save £70
Online £299 + VAT save £50
London Bridge £329 + VAT save £20
Online £349 + VAT

SEO Intro | Training Course

Course Takeaways
Course Info

Course Offering

Course Takeaways
Takeaways

What will I learn?

  • Set SEO goals
  • Make pages SEO friendly
  • How to use keywords
  • Page content and structure
  • Internal and external links
  • Free digital course assets
  • Free post-course helpdesk support
Course Takeaways
Learner Reviews

How good is the course?

  • Average Score 4.8 out of 5
  • Delicious lunch provided
  • Certificate of Achievement
  • 283 reviews

Introduction

• What is SEO

• How do you rate your website SEO?

• How SEO has changed


Getting Started with SEO

• What makes a good website?

• Indicators of good performance.

• Setting goals for your pages.

• Organic search vs SEM


Search Engine Friendly Pages

• Pages for navigation vs pages for search

• Key elements of a searchable page

• Cornerstone content

• What is a landing page and why is it important?

Keywords

• What is a keyword

• Creating keyword groups

• Long tale keywords

• Keyword tools

• Creating a keyword cloud


Content and Structure

• Using keywords to create searchable content

• Keywords in H1, H2, Alt tags

• Effective page layout

• The importance of relevance in search

• Effective use of internal and external links


Managing and Marketing your website

• Google Analytics

• Mobile friendly and fast

• Using Social Media

• Why Blogging matters


Questions and answers

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"Simon was extremely thorough in explaining everything he was talking about as well as showcasing relevant examples. He answered all of my questions. The course was spaced out very well and moved smoothly."
St Vincent De Paul Society (England And Wales)
17th February - SEO : Introduction

Latest Reviews
SEO : Introduction
"Course was ideal for my needs, nothing more to add"
Nigel Bruce
  • 23rd August
SEO : Introduction
"Michael was masterful. Thank you very much!! Highly recommended as a full and deep approach to SEO."
Universidad Carlos III De Madrid
  • 28th July
SEO : Introduction
"Excellent course, very informative and extremely relevant to my work."
Kings College London
  • 2nd July