Training Courses

Journalism : Introduction

  30 reviews

Two Day Course

Classroom Based


This course is an excellent introduction to different types of writing for anyone who wants to fast-track a career.

This is a practical, results-driven journalism course covering news reporting, researching a story, feature writing, interview techniques, sub-editing and essential legal and privacy issues.

You need no previous experience to attend this course.

Public Course Dates & Pricing

London Bridge
London Bridge
London Bridge
London Bridge

Public Courses

Small class sizes so you get the maximum amount of trainer time possible. You attend with delegates from other companies.

Private Courses

One to one tuition or a private group with just your colleagues. Your choice of duration, content and location. We can train at one of our centres or onsite with you wherever you are located.

We offer a free consultation service to help work out every detail and build the perfect course for you.

From £599 + VAT per day

Enquire Here

Course Outline

  • Introduction to journalism
    • Different facets of today’s journalism
    • How journalism is changing

    • The internet as a research tool
    • Traditional sources for journalists
    • What makes news and how to find it

    News reporting
    • The difference between news and feature writing
    • The essentials of news reporting
    • Researching news subjects
    • Writing a good news story
    • Working to journalism deadlines
    • News desk organisation

    Feature writing
    • What makes a good feature?
    • Understanding your audience
    • Finding subjects for features
    • Structuring your feature
    • Writing excellent introductions
    • Developing a feature
    • Selling your feature
    • Rewriting for different audiences
  • Interviewing
    • Preparing for an interview
    • Choosing who to interview
    • Face-to-face interviews
    • Telephone interviews
    • Interview techniques
    • The difficult interview
    • Extracting information
    • Spotting hidden agendas
    • The press conference

    • How to sub your work
    • On-screen subbing
    • Writing headlines
    • Effective use of quotes

    Writing for a digital audience
    • The difference between print and online reading habits
    • Writing for readers who skim
    • Making your copy searchable
    • Embedding multimedia content in your features

    Ethics and legal issues
    • A guide to the basics of media law

    Questions and answers
Experience + Flexibility

We know training inside out. We can advise you on all the options to make sure you get the best possible course.

Tell us you need to cancel more than 7 days before your course and there's no charge. Great for your peace of mind.

Our trainers bring their years of industry experience into the classroom. You'll leave confident and prepared.

The smallest class size in the industry. More one on one time with the trainer and a less intimidating group size.

Tell us which you use and it'll be booted up and waiting with the latest software when you arrive.

We provide a lovely onsite lunch so you can relax. We can cater for any dietary requirement with no fuss.

Comfort + Location
Reputation + Feedback

Our Clients

We've worked very hard over the last 20 years to grow our business through personal recommendations.

When you attend a course we ask you to tell us how it went. We use your feedback to help us improve our courses.

We publish all our customer satisfaction stats live on our site (good or bad) because we want everyone to know just how highly you rate us every day, every week and every year.

We know that choosing the best course can be difficult, maybe the thoughts of the 20568 other clients we've asked will give you the inspiration to join us too.

The most recent comments from attendees of our courses are shown below. We reckon they will give you a pretty good indication of how they think we perform.

  Client Ratings

Attendees surveyed20568
  Trainer Knowledge9.8 / 10
  Trainer Materials9.6 / 10
  Trainer Preparation9.8 / 10
  Overall Trainer Score9.7 / 10
  Centre Lunch9.6 / 10
  Centre Staff9.9 / 10
  Overall Centre Score9.7 / 10
  Overall Experience9.6 / 10
  % Who Would Recommend Us99.6%

  Recent Feedback

"Making the subject easy to digest"

"Really good, practical course - very useful, have learnt some useful skills. "

"Thanks Alice for a great course "

"Good hospitality."

"1. Very friendly and knowledgeable trainer. 2. Good venue, very good food and refreshments. 3. Organised and punctual 4. Good information sent beforehand."

"Knowledgeable trainer "

"Flexible approach and eager to learn about how I would specifically be applying my knowledge that I hoped to gain from the course."

"explaining and helping break down tasks into a way that beginner like myself could understand "

"Great to have a small class and bespoke training. Great food choices."

"I loved the intro to journalism course. My instructor was very knowledgeable and took the time to make sure both of understood what was going on and what we were doing. I feel like I have learned so much in the past two days and it will really benefit me."

"Facilities are nice and the trainer was very helpful. "

"Very very friendly and approachable "

"Piers was a really amazing tutor, friendly and incredibly instructive. The interactive nature of the course was very helpful and the constant feedback helped to really solidify what we had learnt"

"Piers was welcoming, explained everything clearly and used interesting examples. The course was well-paced and in-depth. Feedback was really helpful and the exercises covered a wide range of topics. He understood everyone's individual backgrounds and so tailored the course to make sure it helped us in our own jobs and career development. I would highly recommend this course! Thank you"

"You were good at making sure we understood what we were learning and the pace was great - I feel the course was well accomplished. "

"Everything! Thanks so much, it was invaluable. I especially found the general discussions we had really helpful - it felt really tailored to my individual experience. "

"I liked the excersizes. I thought they were really well thought out and helped us develop our skills further. "

"Everything. Would definitely return. "

"everything! really great experience, great teacher, great content, great venue, great food, great people :) I've really enjoyed my time and hope to do more courses in the future"

"Incredibly welcoming and facilitating staff/teacher. Learning in a small group suited me really well. Food was great! I thought the balance of practical and theoretical learning was excellently managed, especially for such a short and intensive course."

"Very efficient teaching, covered all topics that were mentioned. Food / refreshments were also great! "

"Great atmosphere with a knowledgeable and effective trainer. "

"The whole training environment is excellent, very high quality facilities, friendly and helpful staff team, excellent and plentiful refreshments, friendly and approachable instructor. Very impressed."

"Friendly and relaxed enviroment"

"The content was well presented"

"Interesting and engaging course."

"Really informative trainer, she was really good. the hummus was really tasty!!"

"Friendly approachable way of delivering specialist knowledge. Handy to have an expert insight into industry. "

"The course was very useful. "