Introduction to journalism
• Different facets of today’s journalism
• How journalism is changing
Research
• The internet as a research tool
• Traditional sources for journalists
• What makes news and how to find it
News reporting
• The difference between news and feature writing
• The essentials of news reporting
• Researching news subjects
• Writing a good news story
• Working to journalism deadlines
• News desk organisation
Feature writing
• What makes a good feature?
• Understanding your audience
• Finding subjects for features
• Structuring your feature
• Writing excellent introductions
• Developing a feature
• Selling your feature
• Rewriting for different audiences
Interviewing
• Preparing for an interview
• Choosing who to interview
• Face-to-face interviews
• Telephone interviews
• Interview techniques
• The difficult interview
• Extracting information
• Spotting hidden agendas
• The press conference
Sub-editing
• How to sub your work
• On-screen subbing
• Writing headlines
• Effective use of quotes
Writing for a digital audience
• The difference between print and online reading habits
• Writing for readers who skim
• Making your copy searchable
• Embedding multimedia content in your features
Ethics and legal issues
• A guide to the basics of media law
Questions and answers
Course Dates | Venue | Price | ||
---|---|---|---|---|
London Bridge | £399 + VAT save £50 | |||
Online | £449 + VAT |
Tom works in Internal Communications for an NHS service provider. Listen to his experience about attending our online Adobe Premiere Intro course.
Meija works for the MOD, in marketing and communications and here tells us about attending her online Social Media Marketing course with Alice.
Katie works for the Ministry of Defence as a Digital Content Editor and here tells us about attending her online Social Media Marketing course with Kirsty.
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