Training Courses

Graphic Design : Introduction

  122 reviews

One Day Course

Overview

What is Graphic Design?

Graphic design is the process of creating visual content to communicate ideas and messages. Graphic designers use photography, typography and illustrations to develop the layout for different platforms such as brochures, websites and advertisements, across industries that require a more creative approach.

What are Graphic Design courses?

Our Graphic Design introduction course is a one-day masterclass created by experienced Graphic Designers, and will teach you the core Graphic Design principles you need to plan your projects successfully and create powerful content.

Creating content from scratch can be a daunting task, but learning to approach your work like a Graphic Designer will enable you to unleash your creativity and make the creative process work for you. Our one-day course will add skills and techniques to your toolbox, helping you confidently design content that meets the brief of your project and communicates your message clearly.

Who is the Graphic Design Course for?

Our course is intended for anyone who wants to understand design fundamentals, whether you are new to designing and want to get started in the graphic arts industry, or self-taught and looking to enhance your existing skill set. This course will show you valuable techniques that you can apply to your work straight away. Graphic Design skills can be applied to a wide range of media, including graphics for print and screen, magazine layouts, social media posts, or presentation decks.

You don’t need any previous design experience or software knowledge to attend. Whilst this course is theory based, don’t worry, like all of our courses there will be plenty of opportunities to put new skills into practice with hands-on exercises. If you do need to learn how to create documents or manipulate images we also offer courses in Adobe Photoshop and Adobe InDesign which are widely used in the industry.

What are the 5 key takeaways from our Graphic Design course?

• Learn to think like a designer and improve your visual skills
• Learn to combine colours for appealing graphics
• Design successful logos by using brand guidelines
• Use appropriate imagery based on your content
• Understand the importance of creating a simple and personalised style
This course does not require you to use or have a previous knowledge of Adobe InDesign or Photoshop.

Public Course Dates & Pricing

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Weekday
London Bridge
Weekday SOLD  OUT Borough SOLD  OUT
Weekday
London Bridge
Weekday London Bridge
  • Public Courses

    Small class sizes so you get the maximum amount of trainer time possible. You attend with delegates from other companies.

  • Private Courses

    One to one tuition or a private group with just your colleagues. Your choice of duration, content and location. We can train at one of our centres or onsite with you wherever you are located.

    We offer a free consultation service to help work out every detail and build the perfect course for you.

    From £499 + VAT per day

    Enquire Here

Course Outline

  • Thinking like a designer
    • How to interpret a brief
    • Understanding the design process
    • How to communicate what you have created and why
    • General graphic design principles and methods
    • Creativity and context - a brief history of what has gone before and why it was successful
    • Improving your visual skills and exploring different ways of seeing
    • Different design considerations for online, presentations and print
    • Print Production ‐ papers, textures and print techniques
    • What to consider before you touch a computer

    Colour theory
    • Choosing colours that work well together
    • Understanding the difference between screen and print colours
    • Why colour is important
    • How to restrict a colour palette

    Typography
    • Font families and how they work
    • Basics of font makeup (serif/non serif and styles of font)
    • Which fonts pair well together and which fonts to avoid
    • Where and how to buy fonts
    • How many fonts to use in a design
    • Fonts for headlines, fonts for grabbing attention and fonts for communicating information
    • Manipulating fonts and letters and how far to go
    • Optimum text point sizes for different viewing platforms
  • Logos
    • Understanding the difference between logos and logotypes
    • Why some logos are famous or successful and why some are bad
    • Practical considerations when designing a logo
    • Brand guidelines; space around logos, different colourways, what not to do with logos

    Grid systems in graphic design and layout
    • Why are grids important?
    • Examples of grids behind some well-known publications
    • Why some layouts look good and others don't
    • Negative space in design
    • How to achieve balance across a design
    • The importance of creating hierarchy and designing a point of focus
    • Rules of thumb

    Image usage
    • When to use illustration or photography
    • Where to buy images from
    • Rules of proportion and composition
    • A bit about copyright

    Final thoughts
    • Why simple is always best
    • Learn from design rule breakers
    • Why it's good to experiment and create your own style
    • When it's time to walk away, overcoming snow blindness and designers block
    • Originality ‐ when being influenced by something isn't copying
    • Be inspired ‐ websites to look at for visual trends and styles
    • Simplifying the message ‐ what to leave out
    • Things I wish I had known when I started in design

    Questions and answers
Experience + Flexibility

We know training inside out. We can advise you on all the options to make sure you get the best possible course.

Tell us you need to cancel more than 7 days before your course and there's no charge. Great for your peace of mind.

Our trainers bring their years of industry experience into the classroom. You'll leave confident and prepared.

The smallest class size in the industry. More one on one time with the trainer and a less intimidating group size.

Tell us which you use and it'll be booted up and waiting with the latest software when you arrive.

We provide a lovely onsite lunch so you can relax. We can cater for any dietary requirement with no fuss.

Comfort + Location
Reputation + Feedback

Our Clients


We've worked very hard over the last 20 years to grow our business through personal recommendations.

When you attend a course we ask you to tell us how it went. We use your feedback to help us improve our courses.

We publish all our customer satisfaction stats live on our site (good or bad) because we want everyone to know just how highly you rate us every day, every week and every year.

We know that choosing the best course can be difficult, maybe the thoughts of the 19635 other clients we've asked will give you the inspiration to join us too.

The most recent comments from attendees of our courses are shown below. We reckon they will give you a pretty good indication of how they think we perform.

  Client Ratings

Attendees surveyed19635
  Trainer Knowledge9.8 / 10
  Trainer Materials9.6 / 10
  Trainer Preparation9.8 / 10
  Overall Trainer Score9.7 / 10
  Centre Lunch9.6 / 10
  Centre Staff9.9 / 10
  Overall Centre Score9.7 / 10
  Overall Experience9.6 / 10
  % Who Would Recommend Us99.7%

  Recent Feedback




"Small class sizes were great, and it was helpful to be able to discuss points as a group as we went along. Also good that the course materials are available electronically rather than taking notes. "



"Adrian was an excellent trainer. He was so knowledgable about the topic but made sure to keep the session open to all levels. Excellent presentation and fun, interactive exercises which kept the afternoon engaging."



"Enjoyed the way it was pitched. Interesting, great presentation slides. Just the right level of attention."



"Very good environment, very knowledgeable teacher."



"professional environment"



"Trainer was excellent!"



"- Food amazing -Environment great -Great range of courses - Good amount of breaks - Great facilities/ macs and room set up"



"Clear, helpful"



"great organisation and a very knowledgable tutor. theory of graphic design was very interesting and I feel that my skills had a good refresher which will help me approach graphic design projects betetr."



"I was extremely happy that the course did not focus on a specific software package. Every staff member was really helpful and the breaks were regular and really well stocked which was great. It was also very easy to follow the directions and find the location."



"Course structure, useful and practical information that I can apply tomorrow, trainer had a really nice manner."



"course was the right pace, trainer knowledgeable and personable"



"I thought the training was very informative and the knowledge gained will definitely benefit me in my career. "



"Explaining the principles Lunch!"



"Good set up, friendly and relaxed atmosphere. "



"I loved all the content of the course and have built on my knowledge"



"Clear and organised presentation. Trainer was very approachable and the breaks were well timed and provided great refreshments. "



"Lots of examples and industry advice plus signposting to free tools - thank you"



"Good facilities, friendly staff, I like the table set up so I could chat to people on my course. The presentation and computers are also great. The trainer's website suggestions are amazing!"



"Flexible, good amounts of learning, listening and discussion, breaks at appropriate times. Inspired to get stuck in designing now and confident in working with designers. Facilities here were great too."



"Lovely trainer and staff, great food, lovely building"



"Explaining the concepts in detail and stripping back to a layman's language in order to be able to carry out projects at work."



"Adrian was friendly and tailored his content to people's specific needs."



"Great trainer with great knowledge."



"Everything else - spot on. really like the signs on the tables with how things work and decoration, room set-up and general design really nice. Adrian was a great trainer - very expert, went at our pace and showed loads of inspiring examples. Feel I have a very good overview of lots of aspects - much food for thought!"



"The offer itself (learning about the fundamental principles of design in a short course) is really unique. This was exactly what i needed to feel more confident in my role. It was great to learn about design tools, rules, tricks and approaches that i will be able to apply to any creative project - without being specific to particular software or formats (print, digital, social etc.)."



"Information was clear and well-structured, providing a wide overview of many of the principles and tips for graphic design."



"very knowledgeable trainer"



"Very relaxed environment and small group. Trainer made it really personal as well."



"I am a complete beginner and have found this really informative and helpful! Thank you for a lovely day. I would like to attend more courses. "



"Tutor was fantastic, lunch was great and the environment was perfect for concentration yet, relaxed "



"Friendly and relaxed environment. Very good course content and with a good class size. "



"Very interesting!"



"Good training resources, nice environment, and friendly people."



"covering variety of topics"