Training Courses

LinkedIn for Business

One Day Course

Overview

With over 13m UK users, LinkedIn is the world’s largest social network for professionals and this course teaches you how to use LinkedIn in a business capacity. Whether you wish to increase your visibility and brand awareness, engage with your customers, or develop new business.

The course will look at building a business’s LinkedIn presence, from a practical and business focused perspective, building a profile, providing and receiving recommendations and managing groups
You need no previous experience to attend this course.

  • Private Courses

    One to one tuition or a private group with just your colleagues. Your choice of duration, content and location. We can train at one of our centres or onsite with you wherever you are located.

    We offer a free consultation service to help work out every detail and build the perfect course for you.

    From £499 + VAT per day

    Get A Free Consultation & Quote

Course Outline

  • LinkedIn Basics
    • What is LinkedIn and how does it work?
    • Using Linkedin to search
    • Personal Profiles and Company Profiles
    • Who uses LinkedIn

    LindedIn for Business
    • Understanding LinkedIn from a business perspective
    • Using Linkedin strategically
    • Linkedin as a marketing tool
    • Linkedin as a branding exercise
    • Linkedin as a research tool

    Your Business on LinkedIn
    • Defining your LinkedIn goals
    • Who will your business target?
    • What will they be searching for?

    Creating a Profile
    • Creating a personal LinkedIn profile
    • Creating a company profile
    • Writing your company home page
    • Adding products and services – what to say and how to say it
    • Adding insights
  • Getting Connected
    • Finding others and getting connected
    • Managing introductions and Inmails
    • Building and managing a network

    LinkedIn Groups
    • Adding Company updates
    • Using LinkedIn answers
    • Exploring the power of recommendations
    Keeping track of your LinkedIn activities

    Using LinkedIn Analytics
    • Understanding how your company LinkedIn page is performing
    • Looking at your company reach
    • Looking at company engagement
    • Analysing your followers; are you reaching the right people for your business aims
    • Understanding followers and follower trends

    Linkedin Sponsorship
    • What is sponsorship and when should you use it

    Questions and Answers
Experience + Flexibility

We know training inside out. We can advise you on all the options to make sure you get the best possible course.

Tell us you need to cancel 5 working days before your course and there’s no charge. Great for your peace of mind.

Our trainers bring their years of industry experience into the classroom. You'll leave confident and prepared.

The smallest class size in the industry. More one on one time with the trainer and a less intimidating group size.

Tell us which you use and it'll be booted up and waiting with the latest software when you arrive.

We provide a lovely onsite lunch so you can relax. We can cater for any dietary requirement with no fuss.

Comfort + Location
Reputation + Feedback

Our Clients


We've worked very hard over the last 20 years to grow our business through personal recommendations.

When you attend a course we ask you to tell us how it went. We use your feedback to help us improve our courses.

We publish all our customer satisfaction stats live on our site (good or bad) because we want everyone to know just how highly you rate us every day, every week and every year.

We know that choosing the best course can be difficult, maybe the thoughts of the 17679 other clients we've asked will give you the inspiration to join us too.

The most recent comments from attendees of our courses are shown below. We reckon they will give you a pretty good indication of how they think we perform.

  Client Ratings

Attendees surveyed17679
  Trainer Knowledge9.8 / 10
  Trainer Materials9.6 / 10
  Trainer Preparation9.8 / 10
  Overall Trainer Score9.7 / 10
  Centre Lunch9.6 / 10
  Centre Staff9.9 / 10
  Overall Centre Score9.7 / 10
  Overall Experience9.6 / 10
  % Who Would Recommend Us99.7%

  Recent Feedback


"Providing an engaging and swanky work and learning environment "

"Friendly setting. Easy to follow and to ask questions. "

"Everything! I felt well looked-after from the moment I arrived and found the course incredibly interesting and informative."

"Piers was really helpful and a good instructor. "

"Nice, engaging environment. Credible and knowledgeable trainer."

"good information from an expert"

"making it simple, showing real examples,"

"engaging. catered the training to our individual needs. Kept us entertained and thoroughly enjoyed - best trainer yet!"

"Great use of our examples to personalise the course and make it relevant for us. Useful free time at the end of the course to put our learnings into practice. "

"Great at customer service and trainer was great at giving relevant examples"

"the course was really good and vicki was excellent"

"Trainer was happy to teach examples that would be useful for us back at work. Trainer was really knowledgeable and helpful and also fun to work with. An enjoyable class"

"The trainer, Vicki, was by far the best trainer we've seen. She was so knowledgeable and really happy to answer our questions and flex the course for our needs. Her general approach was really good and we liked that she was a bit more light hearted."

"Friendliness and welcoming."

"Tom was very approachable and was able to tailor the course to my jobs requirement"

"Tom is a great trainer, very approachable and easy to ask questions to, even if they are basic questions he is happy to help explain for all levels"

"Preparation and overall quality"

"Hospitable, clean, friendly and the trainer was great! "

"Really clear teacher"

"Very informative! "

"course was the right pace, trainer knowledgeable and personable"

"Very knowledgable and easy to follow and pick up "

"I thought the training was very informative and the knowledge gained will definitely benefit me in my career. "

"Lunch, professional feel while being laid back, not being criticizing, including everyone in the group, LOTS of examples."

"There were plenty of exercises, which was helpful. Going through answers in the group provided some interesting discussion points, and flagged up some areas people commonly have problems with - I'll keep an eye out for them when I proofread!"

"All good thanks"

"Well structured course with interesting topics. Friendly and helpful trainer. Small class which was great. Very helpful in future!"

"Very informative course "

"Very patient-explained everything very well"

"great at ensuring that everyone was keeping up and relevant topics! Also great venue."