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Introduction
• Defining characteristics of a feature story
• How to construct a feature
• Different feature formats: the Inverted Triangle vs the Diamond and other formats
Finding and researching good feature subjects
• How to turn good ideas into good features
• How to decide what features will work best
• How to research a feature
• Using the web and other published material and archives for new ideas
• Spotting ideas in other sources that were not intended to offer feature options
The essentials of good English
• Grammar and spelling
• Sentence and paragraph construction
• Feature writing styles
Secrets of structuring a feature
• How to get your feature off to the right start
• Organising elements in the most logical and interesting way
• Different structures and formats
• Finding a good ending for your feature
How to interview
• Preparing for an interview
• Deciding who to interview
• Ensuring you are well-briefed
Getting the right quotes
• Gaining your subject's confidence
• Deciding when to use direct quotes
• When to convert information into reported speech
Writing for digital readers
• The differences between print and online reading habits
• Linking to and embedding multimedia content in your features
How to meet deadlines
• Setting realistic deadlines
• Tips and tricks on how to make feature editors happy
Questions and answers
"Really interesting, inspiring and helpful with feedback."
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