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Introduction
• Defining characteristics of a feature story
• How to construct a feature
• Different feature formats: the Inverted Triangle vs the Diamond and other formats
Finding and researching good feature subjects
• How to turn good ideas into good features
• How to decide what features will work best
• How to research a feature
• Using the web and other published material and archives for new ideas
• Spotting ideas in other sources that were not intended to offer feature options
The essentials of good English
• Grammar and spelling
• Sentence and paragraph construction
• Feature writing styles
Secrets of structuring a feature
• How to get your feature off to the right start
• Organising elements in the most logical and interesting way
• Different structures and formats
• Finding a good ending for your feature
How to interview
• Preparing for an interview
• Deciding who to interview
• Ensuring you are well-briefed
Getting the right quotes
• Gaining your subject's confidence
• Deciding when to use direct quotes
• When to convert information into reported speech
Writing for digital readers
• The differences between print and online reading habits
• Linking to and embedding multimedia content in your features
How to meet deadlines
• Setting realistic deadlines
• Tips and tricks on how to make feature editors happy
Questions and answers
This course is available as a private course. This allows you to choose any dates for your training. And, if you wish, we can tailor the content for you or your team. Please contact us for more details.
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