Digital Marketing courses London

Google Analytics: An Introduction

Google Analytics is the free of charge enterprise-class web analytics solution that gives you valuable insights into your website traffic and digital marketing effectiveness. Powerful, flexible and easy-to-use features let you see and analyse your traffic data in entirely new ways. Using the information from Google Analytics allows you to strengthen your digital marketing initiatives and increase the number of conversions or sales from your website.

Our talented digital marketing trainers have many years of experience teaching and writing professionally. Our courses are run in central London. Our London training centres are very conveniently located beside King's Cross and Waterloo stations. If you prefer a venue outside London or want a course to take place at your office we can arrange a bespoke course for you.


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Designing and Creating Emailshots

Email marketing can be one of the most cost effective forms of digital marketing available. Designing an emailshot differs from creating a webpage or designing for print as you have to consider the specific needs of your target audience and the technical requirements of different email applications.

We will cover both the theory and the practical software skills required to design and create a professional emailshot.

Our talented digital marketing trainers have many years of experience teaching and writing professionally. Our courses are run in central London. Our London training centres are very conveniently located beside King's Cross and Waterloo stations. If you prefer a venue outside London or want a course to take place at your office we can arrange a bespoke course for you.

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Generate New Business with an Effective Web Strategy

The web is the most powerful and cost-effective sales and digital marketing tool available. In a difficult economic climate, it can be used to generate new business, increase turnover and promote your company easily and without huge financial outlay.

This one day seminar will show you how to assess your existing website and web presence and set realistic objectives. You will explore the various options available to increase turnover: online advertising, creating a digital marketing presence, search engine marketing and how to create email campaigns. Having looked at the possibilities of each option you will define a strategy to achieve your company's digital marketing objectives.

This seminar has been specifically designed for the owners and senior managers in businesses who do not employ dedicated digital marketing professionals but who want to implement an effective digital marketing strategy as an efficient, cost-effective way to generate new business. By then end of the seminar you will have created a digital marketing campaign for your company and an Action List.

Our talented digital marketing trainers have many years of experience teaching and writing professionally. Our courses are run in central London. Our London training centres are very conveniently located beside King's Cross and Waterloo stations. If you prefer a venue outside London or want a course to take place at your office we can arrange a bespoke course for you.

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Sending Marketing Emailshots

Emailshots are widely used as a cost effective and efficient way of promoting a product, event or company and for generating sales. If an emailshot is not correctly formatted and sent to the right target audience, it will have little or no positive effect.

We will cover how to refine your mailing list, personalise and proof your emailshot and how to send it to your contacts. It will also teach you how to send email campaigns in an easy to follow, logical way that will be easy to replicate at work.

You will be using a combination of Microsoft Word, Excel and Outlook during the course. We won't cover how to design an emailshot, this is covered in a separate course.

Our talented digital marketing trainers have many years of experience teaching and writing professionally. Our courses are run in central London. Our London training centres are very conveniently located beside King's Cross and Waterloo stations. If you prefer a venue outside London or want a course to take place at your office we can arrange a bespoke course for you.

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Search Engine Optimisation - Advanced

Search Engine Optimisation is accepted as the most cost-efficient and successful way to utilise the power of digital marketing. You will analyse your current website before looking at the many different aspects of SEO; the construction of your website, your site set up, the website content, how other sites link to yours on the web.

Our talented digital marketing trainers have many years of experience teaching and writing professionally. Our courses are run in central London. Our London training centres are very conveniently located beside King's Cross and Waterloo stations. If you prefer a venue outside London or want a course to take place at your office we can arrange a bespoke course for you.

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Search Engine Optimisation - Introduction

Do you want to improve your rankings in the most popular search engines? This course is designed to give your organisation that crucial competitive edge by ensuring that your site is properly registered and positioned with the major search engines to help you make the most of your digital marketing strategy.

This practical course will cover all you need to know about search engine registration and efficient maintenance of your website positioning. Implementing the knowledge you gain on this course will dramatically improve your site’s profile and visitor numbers.

Our talented digital marketing trainers have many years of experience teaching and writing professionally. Our courses are run in central London. Our London training centres are very conveniently located beside King's Cross and Waterloo stations. If you prefer a venue outside London or want a course to take place at your office we can arrange a bespoke course for you.

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Writing Email-shots That Sell

Email-shots have the power to change behaviours. Get them right and your readers will buy your products and services, ask for your advice, subscribe, upgrade their membership, or visit your website.

We will provide you with the tools to write must-read sales emails that command attention, from the subject line right down to the ultimate call to action.

Our talented digital marketing trainers have many years of experience teaching and writing professionally. Our courses are run in central London. Our London training centres are very conveniently located beside King's Cross and Waterloo stations. If you prefer a venue outside London or want a course to take place at your office we can arrange a bespoke course for you.

outline | pricing | dates | booking